WooPlus Launches ‘Curvy Ally’ Badge

WooPlus Launches ‘Curvy Ally’ Badge

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WooPlus has introduced a new profile attribute that benefits gentlemen for allyship and very good conduct toward additionally-dimensions ladies on the app. WooPlus is the foremost dating application for curvy people today to appreciate relationship, devoid of the fear of entire body shaming.

Male end users can make the ‘Curvy Ally’ badge on their profile in reward for respectful behaviour, based on responses from feminine consumers. This badge unlocks weekly benefits and broader profile accessibility.

Nonetheless, the badge can be taken away if the male person is uncovered to be misbehaving, ensuring that gals have the ability to choose who is a ‘Curvy Ally’.

Inside the to start with week of badge’s tests phase, 74% of female end users engaged with the new reviewing system. Extra than 90% of male customers have distinguished on their own as very pleased Curvy Allies.

“Our mission has generally centered all-around building an inclusive area in which persons of all shapes and dimensions thrive”, mentioned Neil Raman, founder and CEO of WooPlus.

“With Curvy Ally, the dynamics are evolving. In addition-dimension women on WooPlus now keep the reins, steering their encounters. We’re curbing physique shaming and setting up a additional supportive and exclusive relationship platform that celebrates the varied splendor of our users”, he included.

To mark this new milestone, WooPlus have taken to TikTok to start a viral trend, the #TakeNBiteChallenge. Aligning with Additionally Measurement Appreciation Day and Curvy Day, the marketing campaign seems to amplify the voices of in addition-dimension ladies and celebrate allyship. The hashtag has far more than 340,000 views so far.

Considering the fact that 2015, WooPlus has produced above 50 million matches. You can obtain out a lot more about the Curvy Ally element on WooPlus’ web page listed here.

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